Executive innovation study tours designed around the questions your organization needs to answer.
KNOHAO creates international learning immersions for leadership teams, executive education groups, MBA and EMBA cohorts. We connect company visits, expert conversations and local context into a coherent learning journey.
A robot-arm demonstration brought participants face to face with the technology. Esade’s Munich immersion with Iván Bofarull took EmprendeXXI award winners inside companies including Agile Robots and Reactive Robotics to explore the businesses behind the innovation.
Learning focus
Entrepreneurship, industrial innovation and growth
Encounters featured
BMW, TUM, Agile Robots, IBM Watson and Reactive Robotics
AI, robotics and drug discovery at XtalPi. Cashless payments at Huifu. Conversations about doing business across borders. Rady’s China immersion connected technology and strategy with the everyday experience of a changing market.
Learning focus
Business in China, applied AI and financial technology
Innovation becomes tangible when you meet the people building it. During IESE’s April 2023 visits to Google in Tel Aviv, participants explored entrepreneurship, digital business and growth with local speakers, startup founders and investors.
Learning focus
Entrepreneurship, digital business and growth
Encounters featured
Google in Tel Aviv, local speakers, founders and investors
Innovation makes more sense when you see it in context.
A new technology is only part of the story.
What matters is how companies use it, how customers respond, what changes inside the organization and whether the economics actually work.
Our executive innovation study tours take participants into the businesses, institutions and ecosystems where those questions can be examined firsthand.
Not simply:
What are they doing?
But:
Why does it work here? What made it possible? And what could we apply ourselves?
What can your group explore?
AI & digital transformation
Move beyond demonstrations and examine how organizations are integrating AI into real workflows, decisions and business models.
Robotics & advanced manufacturing
Explore automation, industrial AI, supply chains, engineering and the economics of deploying technology at scale.
Innovation & entrepreneurship
Meet founders, investors, researchers and established companies to understand how ideas become commercially viable businesses.
New business models
Examine platforms, digital services, payments, retail, mobility and other models changing how companies create and capture value.
Consumer transformation
See how technology, culture and changing expectations affect purchasing behavior, distribution, brands and customer experience.
Leadership & organizational change
Ask what innovation demands from leaders: new capabilities, governance, incentives, talent and ways of making decisions.
A study tour built around your questions.
There is no standard KNOHAO itinerary.
We start with the group.
What are participants studying? What assumptions should the program challenge? What decisions will they face when they return home?
We then build the learning agenda around those questions.
01 — Define the question
Clarify the strategic, academic or organizational questions the group wants to investigate.
02 — Choose the right ecosystem
Select destinations because they illuminate those questions, not simply because they are fashionable.
03 — Build the encounters
Combine relevant companies, entrepreneurs, institutions, experts and market experiences.
04 — Connect the dots
Create space to compare what participants hear, challenge assumptions and translate observations into useful insight.
Where can an innovation study tour take you?
China
AI, robotics, EVs and digital business
Explore innovation at industrial scale across Shanghai, Shenzhen, Hangzhou and Beijing.
KNOHAO was founded in Shanghai in 2016, giving us an unusually close perspective on one of the world’s fastest-changing business environments.
A Western perspective
Today we are based in Madrid and work across markets and cultures, helping participants question what they see rather than simply admire it.
Senior local partners
People who understand the destination help interpret the companies, institutions, culture and forces shaping the market.
Questions before itineraries
We design around what your participants need to understand, not around a catalogue of available visits.
Frequently asked questions
What is an executive innovation study tour?
An executive innovation study tour is a structured learning program in which executives or business-school participants visit companies, institutions and innovation ecosystems to examine technology, strategy and organizational change firsthand.
How is this different from a business trip?
The purpose is learning rather than commercial meetings. A KNOHAO program is designed around specific questions and connects individual visits into a coherent learning agenda.
Who are the programs designed for?
We work with corporate leadership teams, MBA and EMBA cohorts, executive education programs and other senior professional groups.
Can a program focus specifically on artificial intelligence?
Yes. AI programs can examine adoption, business models, robotics, governance, organizational change or commercialization depending on the group’s objectives.
How long is a typical study tour?
Programs can range from focused one- or two-day immersions to multi-city journeys lasting a week or longer. The duration should follow the learning objectives rather than the other way around.
Are company visits guaranteed?
Specific hosts and speakers depend on suitability, availability and approval. KNOHAO develops and confirms the program during the planning process.
From the brief to the program
A clear plan. A shared understanding of the details.
We agree on the learning agenda and delivery scope with you before the program is confirmed.
01
Program design
Define the group profile, academic or strategic objectives, themes and available time. Choose the destination and route to fit that brief.
02
Companies and speakers
Develop relevant company encounters and expert conversations. Specific hosts, speakers and access are subject to confirmation during planning.
03
Local context and reflection
Bring in senior local partners and make room to compare observations, question assumptions and connect the experience to the group’s objectives.
04
Delivery arrangements
Agree on responsibilities for accommodation, local transport, meals, language support and on-site coordination. The proposal sets out what is included and what is arranged separately.
What happens after you get in touch?
We discuss your brief, clarify any fixed requirements and develop a proposed learning route and delivery scope. Your dates, group size, objectives and budget range give us a useful starting point.