China learning journeys

Hangzhou Innovation Study Trips & Executive Learning

Hangzhou adds a platform-business perspective to a China study trip. It is particularly useful when your group wants to examine the connections between digital commerce, entrepreneurial ecosystems and customer behavior rather than treating technology as a separate subject.

Discuss your program

The learning questions behind digital commerce

A platform agenda can examine how businesses attract participants, establish trust and coordinate transactions. A consumer agenda can explore how discovery, entertainment and purchasing interact. Participants should ask where value is created, who captures it, and which parts of the model depend on the local market.

A complementary Shanghai–Hangzhou route

Shanghai can introduce international strategy, finance and consumer markets. Hangzhou can then deepen the discussion of platform economics and digital commerce. A two-city route works best when both locations test the same central question from different angles.

Illustrative seven-day planning framework

Allow the opening days for Shanghai context, company discussions and market observation. Reserve a transfer day with realistic time for regrouping. Use the Hangzhou portion for platform and commerce perspectives, then close with a comparative workshop. This is an outline for discussion; dates, travel arrangements and hosts are confirmed in the program proposal.

For business schools and leadership teams

MBA and EMBA cohorts can connect the experience to strategy, innovation and business-model coursework. Corporate teams can use it to question customer acquisition, distribution and partnership assumptions. The agenda and level of discussion change with the group’s experience and intended use of the learning.

Plan around learning value, not famous names

A well-known platform is not automatically the most useful host. The speaker, session format and relevance to your question matter. We assess requests with local partners and agree on confirmed access during program development.

Let’s shape your China learning journey.

Tell us about your group and the questions on your mind. We’ll start there.

Let’s talk about your program